Changpeng Zhao and Yi He, founders of the Binance cryptocurrency exchange.
Changpeng Zhao, also known as CZ, is a serial entrepreneur with an impressive track record of entrepreneurship. He founded Binance in July 2017 and in just 180 days, he turned Binance into the world's largest cryptocurrency exchange. As an expert in blockchain and trading systems, Zhao has built Binance into a leading blockchain ecosystem consisting of Binance Exchange, Incubator, Launchpad, Academy, Research Institute, Trust Wallet, Charity, NFT and other businesses. He studied at McGill University in Montreal and worked in a burger restaurant before that. In 2005, Zhao resigned from his position as the head of the research and development team for Bloomberg Tradebook futures trading software and moved to Shanghai to establish Fusion Systems. Soon thereafter, he began to learn about Bitcoin and joined Blockchain.com as the technical director.
Yi He is responsible for business, marketing and brand strategy at Binance. Binance's growth into the world's largest cryptocurrency exchange is inseparable from the business strategy created by He Yi and her team. She transformed Binance from a coin-to-coin trading platform into a global blockchain ecosystem. Prior to co-founding Binance, He Yi served as Vice President of Brand Strategy and Marketing Operations at Yixia Technology, a leading mobile video technology company whose products include popular applications such as Miaopai, Xiaokaxiu and Yizhibo. She was also the hero behind the company's financing strategy, driving the company's valuation to more than $3 billion. In addition, from 2014 to 2015, He Yi was also a member of the founding team of OKCoin, a digital asset trading platform. He Yi is considered one of the most influential entrepreneurs in the blockchain industry, and her experience has also helped pioneer women to become executives in the male-dominated technology industry, increasing the market's trust in female leaders.
